HIP-HOP STREETWEAR FOR THE REAL HEADS.
Golden Era. Underground. Boom-Bap. Deep Cuts.
Original fan art inspired by the artists, albums and moments that built the culture.
HIP-HOP STREETWEAR FOR REAL HEADS.
Golden Era. Underground. Boom-Bap. Deep Cuts.
Original fan art inspired by the artists, albums and moments that built the culture.
NOT JUST MERCH.
FOR PEOPLE WHO KNOW.
We make hip-hop streetwear for the people who still dig through crates, argue about albums, recognize a producer from four bars and know the difference between a classic and a deep cut.
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A Tribe Called Quest Midnight Marauders T-ShirtPrice range: $24.99 through $26.99 -
Beastie Boys Paul’s Boutique T-ShirtPrice range: $24.99 through $26.99 -
De La Soul Is Dead T-ShirtPrice range: $24.99 through $26.99 -
Public Enemy Fear of a Black Planet T-ShirtPrice range: $24.99 through $26.99 -
Wu-Tang Clan – From the Slums of Shaolin T-ShirtPrice range: $24.99 through $26.99
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ENTER THE WU-TANG UNIVERSE
Not everything belongs on a T-shirt.
WU-TANG FOREVER LED SIGN
Shine a tribute to Wu-Tang Clan’s final farewell. This yellow and purple neon LED lighted sign masterpiece honors the legacy. Limited to just 500 pieces worldwide.
LL asked Canibus to rewrite his verse. Canibus did. LL kept his shots in. That`s how the mic tattoo beef was born. 🎤🔥
Phenomenon dropped Oct 14, 1997 on Def Jam. Debuted at No. 7, went Platinum. But heads remember it for track 7.
"4, 3, 2, 1" was an Erick Sermon posse cut with Method Man, Redman, DMX (months before It`s Dark and Hell Is Hot) and a newcomer named Canibus. 💿
The original verse leaked. Canibus got cut from the first video. Then came "Second Round K.O." with Mike Tyson in the booth. 🥊
Full receipts on the blog. Tap the link in bio.
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#LLCoolJ #Canibus #HipHopHistory #90sHipHop #GoldenEraHipHop #DefJam #RapBeef #MethodMan #Redman #DMX #ErickSermon #EPMD #BoomBap #HipHopHeads #RealHipHop #CustomCreative
One producer. One whole Wu-Tang album. Mathematics, the man who drew the W, laid every beat on The Saga Continues 🐝
Released October 13, 2017. Look at the credit: "Wu-Tang," not "Wu-Tang Clan." U-God was out over royalties, and Math said it plain: no complete Clan album without him.
RZA took the exec seat and handed Math the canvas. Kung-fu dialogue between bars, Redman on both singles 🔥
The heavy one is "Pearl Harbor." Ghost, Meth, RZA and Sean Price. Sean P passed in August 2015, so that verse landed two years after he was gone 🕊️
Full story at the link in bio.
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#WuTang #WuTangClan #Mathematics #TheSagaContinues #SeanPrice #RZA #MethodMan #Ghostface #Redman #BootCampClik #HipHopHistory #BoomBap #GoldenAgeHipHop #HipHopHeads #RealHipHop #CustomCreative
Mos Def didn`t just rap on Black on Both Sides. He played the bass, congas, keys and drums too. 27 years deep. 🎸🥁
October 12, 1999. Rawkus. Premier on "Mathematics," Ayatollah flipping Aretha for "Ms. Fat Booty."
🎹 Deepest receipt: Weldon Irvine, who wrote the words to "To Be Young, Gifted and Black," mentored Mos and played on the record.
🏆 Gold in under four months. No radio crossover needed.
Full story: tap the link in bio. ✊🏾
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#MosDef #YasiinBey #BlackOnBothSides #BlackStar #Rawkus #UmiSays #HipHop #HipHopHistory #HipHopCulture #RealHipHop #BoomBap #UndergroundHipHop #90sHipHop #DJPremier #TodayInHipHop #CustomCreative
Cormega rapped on "Affirmative Action" as part of The Firm. He was gone before the album`s first session. Here`s the lore 📞
Nas, AZ, Foxy Brown and Mega linked on It Was Written in 1996. By recording time, Nature had his seat.
October 21, 1997: The Album debuts at No. 1, 147K week one. "Phone Tap," a Dre beat, never charted and still became their signature.
Beef on wax, then Times Square 2006: Nas, Mega and Foxy on one stage. In 2020 "Full Circle" finally gave Cormega his Firm verse 👑
Culture tees at the link in bio.
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#TheFirm #Nas #AZ #FoxyBrown #Cormega #Nature #Queensbridge #QB #90sHipHop #GoldenEraHipHop #EastCoastHipHop #HipHopHistory #HipHopHeads #RealHipHop #DrDre #KingsDisease #CustomCreative
12 years old, writing a rap about a boyfriend lost to crack. 16 when she cut it. MC Lyte saw the epidemic before the industry did. 🎤
Born October 11, 1970 in Queens, raised in East Flatbush. "I Cram to Understand U (Sam)" led off Lyte as a Rock (1988), widely called the first full-length solo album by a woman MC. 💿
Then "10% Dis." Then "Ruffneck," the first Gold plaque for a solo woman rapper. Every woman MC who went platinum after walks a road Lyte paved. 👑
Full breakdown + the Lyte As A Rock tee: link in bio 🔗
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#MCLyte #LyteAsARock #HipHopHistory #GoldenAgeHipHop #WomenInHipHop #BrooklynHipHop #OldSchoolHipHop #BoomBap #90sHipHop #80sHipHop #HipHopHeads #HipHopCulture #RealHipHop #HipHopLegends #CustomCreative #CustomCreativeStore
Nas waited 27 years after Illmatic for his first Grammy. Tribe`s final album went No. 1. Who says legends wash? 👑
Illmatic dropped in 1994. On March 14, 2021, King`s Disease, produced by Hit-Boy, won Nas Best Rap Album.
🎙️ Nov 11, 2016: Tribe`s We Got It From Here... debuted No. 1 on the Billboard 200, their first since 1996. Phife passed that March. His verses are all over it.
Longevity is earned. 👇 Who never washed? Drop the vet who still goes hardest.
Link in bio.
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#Nas #ATribeCalledQuest #KingsDisease #Illmatic #PhifeDawg #HipHopHistory #GoldenAgeHipHop #HipHopHeads #RealHipHop #BoomBap #90sHipHop #HipHopCulture #HipHopLegends #NewYorkHipHop #CustomCreative #WearTheCulture
One verse on Illmatic. That`s all AZ needed to get signed. 💿 Doe or Die dropped October 10, 1995, and it still sounds expensive.
🎙️ "Life`s a Bitch" was the only guest verse on Nas` debut. 18 months later AZ had the No. 1 R&B/Hip-Hop album in the country.
🎛️ Pete Rock, Buckwild, Ski, L.E.S. on the boards. "Sugar Hill" went Gold. It hit the mafioso lane before Reasonable Doubt did.
📼 Same day, KRS-One dropped his self-titled. DJ Premier laced "MC`s Act Like They Don`t Know" with the Teacha going at rappers chasing pop money.
Two NYC records, one Tuesday. Which stayed in your rotation? 👇
Full story: link in bio.
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#hiphop #hiphophistory #90shiphop #boombap #goldenagehiphop #AZ #doeordie #krsone #nas #illmatic #peterock #djpremier #mafiosorap #newyorkhiphop #hiphopheads #customcreative #hiphopculture
You know the music. Do you know the four crafts that built it? 🎧🎤 Hip-hop started in the Bronx as a culture, not a genre.
🎧 DJing: Kool Herc ran two copies of the same record at 1520 Sedgwick Ave in 1973 to stretch the break.
🕺 Breaking: b-boys and b-girls got the name dancing on that break. Paris 2024 put it on the Olympic stage.
🎤 MCing: it started as the DJ`s hype man before it became the headline act.
🎨 Graffiti: subway cars as rolling galleries. Hip-hop`s whole visual language starts there.
Which one do you rep? Street art prints and culture tees, link in bio.
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#hiphop #hiphopculture #hiphophistory #fourelements #graffiti #graffitiart #streetart #breaking #bboy #bgirl #djing #turntablism #mcing #oldschoolhiphop #bronx #boombap #customcreative #hiphopheads
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